Meet the Founders: Sam + Dana of Mad Hippie

An inspiring interview with the artistic brains behind the pure beauty line…

“Laugh typically. Love deeply. Get out within the woods every day. Be current & mild at coronary heart.” — Sam Stewart, co-founding father of the favored beauty favourite, Mad Hippie.

His recommendation on nurturing inside beauty was so superbly easy that, upon studying it, I was stopped instantly in my tracks. I learn it 5 occasions over. It’s humorous how a bit of reminder from an sudden place could be the aha second we'd like.

, based by Sam and his spouse, Dana, runs on this philosophy. The Portland-based mostly skincare firm is all about simplicity: all-pure, cruelty free, GMO free, and vegan (apart from a small quantity of beeswax current of their SPF). As lifelong adventurists and surfers, the 2 beforehand struggled to seek out skincare merchandise that met their wants. So what did they do? They made their very own. And now, the corporate provides a whole line starting from all the time all-pure serums and moisturizers to sunscreens and oils. Not solely are they captivated with their elements, they're honest concerning the course of. “We additionally take our duty to the planet significantly and that’s why we're all the time working to additional scale back our carbon footprint and environmental impression. From just lately switching to a few of the solely BPA-free, absolutely recyclable airless pumps available on the market, to printing solely with soy inks and operating our complete facility off various power, Mad Hippie is devoted to the preservation of the surroundings.” Below, study extra about this inspiring firm and the duo that fuels it.

How did you land on the thought for Mad Hippie? Why ought to all of us be dashing so as to add Mad Hippie to our magnificence routines?

I grew up in Maine, whereas Dana (my spouse and enterprise associate) grew up in Austin. We spent a few years overseas browsing, adventuring and dealing in Central America — and buying loads of solar injury alongside the best way. After years of looking for the most secure, only components out there to heal and shield our pores and skin, we discovered that it was troublesome to discover a skincare line that utilized all of those elements. So we determined to create the road we have been in search of. We introduced within the experience of dermatologists, naturopaths and pharmacologists to create a protected, efficient line that incorporates all the great things, and not one of the dangerous. Because some ninety-ninety five% of pores and skin getting older is definitely the results of solar injury, we shortly realized that our merchandise weren’t simply good for surfers and solar worshippers, however nice for anybody trying to curb pores and skin discoloration, wrinkles and different indicators of growing older.

Have you all the time been a proponent of pure magnificence merchandise?

Natural has all the time been the norm for us. I keep in mind being in school once we really couldn’t afford it, all the time striving to fill our fridge with pure and natural items. We would go for much less meals, however larger high quality, with our restricted finances.

I assume , as is typically the case, that folks make the transfer to pure meals earlier than realizing that what they placed on  their our bodies is simply as necessary as what they put in. We at the moment are experiencing subsequent wave of the “pure motion,” as extra people begin leaning towards pure personal care.

I was all the time the man out within the surf break that refused to make use of artificial, chemical sunscreens and as an alternative opted for the brilliant white pigmented zinc. Dana solely used pure cosmetics for so long as I can keep in mind. So, sure, I guess you might say we now have gravitated towards wholesome decisions for so long as I can recall.

Do you've got any recommendation for people who find themselves making an attempt to make the leap into pure magnificence?

Sometimes there's a false impression that, to make the change to pure merchandise, it's a must to sacrifice efficacy. The different widespread false impression is that you'll all the time have to spend so much extra. While pure magnificence merchandise don't include a budget fillers and petrochemicals that many mainstream magnificence merchandise do, yow will discover excessive-high quality, efficient merchandise for quite a lot of worth ranges. And, costlier just isn't all the time higher within the skincare world. We are sometimes blown away by a budget, dangerous elements many of those supposedly “excessive-finish manufacturers” elect to make use of of their merchandise.

Tell us about your personal every day wellness routine – any favourite merchandise/ideas/tips?

Mad Hippie began in Austin and has in recent times moved to Portland, OR. To say we're a bit new age, I assume, is cheap. We really feel that a wholesome physique and thoughts are very important to general wellness. Exercising every day, whether or not it’s a visit to the health club or a stroll within the woods, is a should. Eating plenty of greens and fish, avoiding stress, and taking time to quiet the thoughts and to be current are important. A routine of every day self enchancment, whether or not it's studying a posh guide, studying a brand new language or musical instrument, and so forth., is a vital element for a wholesome thoughts. Our ideas, feelings and emotions influence the best way through which we view the world, in addition to the hormones our our bodies launch, and have a dramatic impact on general well being. Part of anybody’s wellness routine should incorporate actions to advertise a wholesome thoughts and outlook. As far as magnificence merchandise, properly, we advocate Mad Hippie! :)

How does the Mad Hippie vary slot in to your magnificence routine? Do you will have a favourite product from the assortment?

I begin daily by mixing a few drops of Vitamin M Serum with a few drops of , and massaging it into my drained morning pores and skin. Voila! Soft pores and skin and safety from free radical injury. A little of our zinc-solely SPF finishes my morning routine and supplies safety from growing older UV rays. At night time I love the , adopted a couple of minutes later by our , then .

What’s subsequent for Mad Hippie?

We are engaged on a very cool Hydrating Nutrient Mist that includes a slew of highly effective antioxidants, designed to each enhance photodamage in addition to inhibit it. It will probably be for the face, arms, neck, chest and anyplace commonly uncovered to the solar. I’m actually enthusiastic about this product because it’s one thing I’ve needed personally. Antioxidants maintain superb energy in therapeutic and stopping solar injury, and we're placing some fairly thrilling and revolutionary new elements on this product that you simply gained’t discover elsewhere.

We typically consider magnificence as a floor high quality – how do you nurture your inside magnificence?

Laugh typically. Love deeply. Get out within the woods every day. Be current & mild at coronary heart.

Thank you, Sam and Dana! We sit up for listening to extra.

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